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5 Things your Conference Speaker Must Do
The expectation of speakers has undergone a change recently. Speakers must do a lot more than just present. Attendees are looking for a worthwhile experience and therefore need interaction and engagement. However, asking if anyone has any questions at the end of a presentation is not engagement. Interaction must be before, during and post presentation […]
Infographic: 5 Ways To Improve ROI On Your Event Marketing
As a result of our recent webinar; 5 ways to Maximize ROI at your Corporate Marketing Events. Industry blogger, Diary of an #EventProf, created a infographic outlining the 5 key areas Gerard Lennox discussed during the webinar. To view the webinar on 5 ways to Maximize ROI at your Corporate Marketing Events, please select here. […]
What event management topics do you want to hear about?
We would like to thank those of you who attended How to Maximize your ROI on Corporate Marketing Events. We had a great response from our attendees and an amazing turnout. For our next webinar we want to focus on another topic that will be valuable for you and your team. We have listed 4 […]
The Value of Corporate Marketing Events
A recent study by Involve has revealed that almost half (49%) of CEOs see internal events as a cost, rather than an investment. Therefore, this research may be an issue for marketers working on internal marketing campaigns. There’s still a lot of scepticism, therefore, as to the contribution that events can make to the performance […]
Four Ways to Improve the Quality of Your Speaker Talks
When creating an event, there are many formats you could follow for the programme. At some point during the event, you will probably have someone stood in front of a projector talking over slides. Being a common element of a conference, there’s a lot you can do to make sure these talks engage and stimulate […]
iBeacons and the Event Industry
There is one word captivating the attention of most event tech pundits around: iBeacons. This is because some of the world’s largest events have started using iBeacons to immerse and engage attendees. This interactive technology is a low-powered transmitter developed by Apple that can sense the proximity of nearby iOS devices and send and receive […]
Projection Mapping within the Events Industry
A recent development in projection technology, projection mapping is where an image can be specifically placed onto the features and contours of an object. In short, this technology can take anything and turn it into a surface for a video. What makes projection mapping unique is that the backgrounds are not your classic movie screens, […]
How to leverage your speakers
If you are struggling with marketing your event, you need to look at your speakers list. Not only can you use the names of the top speakers on your list, but you can also connect with your speakers to help you promote your event. Remember if your speakers are investing their time, they will want […]
Conference hashtags Part 1: How to use them effectively to promote your conference
Conference hashtags are fast becoming a popular and very modern method of promoting a particular event. If you have never heard of them before, they are simply a Twitter orientated method that utilizes the # function to promote a particular event as shown below. Once at your conference the idea is for attendees to be […]
Make Money by Selling Webinars
Many organisations are planning and selling commercial events, also known as seminars, offering information/tuition by experts in their field on a subject such as sales training, professional development, property investing, internet marketing etc.